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by Lou Schachter : Selling Vision: The X-XY-Y Formula for Driving Results by Selling Change (Business Books)

ISBN : #1259642178 | Date : 2016-03-08

Description :

PDF-58383 | A groundbreaking approach to selling in a world demanding change Leaders, sales managers and professionals have found themselves stuck at a crossroads between the past and the future of selling, and they need a roadmap to help them embrace the challenges they face at such a critical juncture.  Selling Vision is a step-by-step guide to creating and selling change.  By implementing new change man… Selling Vision: The X-XY-Y Formula for Driving Results by Selling Change (Business Books)


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International Marketing Strategy PDF




by Frank Bradley : International Marketing Strategy

ISBN : # | Date : 2004-12-09

Description :

PDF-49cff | International Marketing Strategy, 5th Edition illustrates the full range of tasks facing the firm in today’s competitive business environment. The book explains how to integrate the various market entry and development strategies into a series of decisions that reflect an interplay of the international marketing environment, technological forces and strengths and weaknesses of the firm.The book … International Marketing Strategy


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International Marketing Strategy by by Frank Bradley

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Managing Marketing Concepts Irish Cases PDF D070b134a

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Managing Marketing: Concepts and Irish Cases PDF




by John A. Murray : Managing Marketing: Concepts and Irish Cases

ISBN : #0717119521 | Date : 1993-12-31

Description :

PDF-f5f60 | This book addresses the needs of the newcomer to marketing as well as those who wish to participate in the management of internationally competitive, growth-oriented Irish companies. It includes specially researched case studies based on marketing problems in Irish firms. The book follows a systematic approach from the planning of marketing activity, through the development of a comprehensive new … Managing Marketing: Concepts and Irish Cases


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Managing Marketing: Concepts and Irish Cases by by John A. Murray

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Think Like Your Customer, 4-cd set: A Winning Strategy to Maximize Sales PDF




by Bill Stinnett : Think Like Your Customer, 4-cd set: A Winning Strategy to Maximize Sales

ISBN : #1933309288 | Date : 2006-11-06

Description :

PDF-709a3 | How to capture customers by learning to think the way they do. In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to do what the most successful fishermen and hunters do – think like their prey. Stinnett’s clients include General Electric, Microsoft, Verizon, American Express, and other major corporations…. Think Like Your Customer, 4-cd set: A Winning Strategy to Maximize Sales


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Think Like Your Customer, 4-cd set: A Winning Strategy to Maximize Sales by by Bill Stinnett

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by Noel Turnbull : The Millennium Edge: Prospering with Generation Mm

ISBN : #1864482370 | Date : 1996-11-01

Description :

PDF-2e130 | The year 2000 is not just the year after 1999. Millennarianism and its attendant psychological forces of change and insecurity, is already taking hold of our communities and businesses. Just like it did 1000 years ago. Amidst this uncertainty emerges Generation MM – the first generation to live more of their lives in the year 2000 and beyond, than in the 20th century. Generation MM has the educati… The Millennium Edge: Prospering with Generation Mm


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The Millennium Edge: Prospering with Generation Mm by by Noel Turnbull

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Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science) PDF




: Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

ISBN : #3319170546 | Date : 2015-05-13

Description :

PDF-51caf | This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others.   Founded in 1971, the Academy of Marketing Science … Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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Agenda Every Business Dominate Decade PDF 8dc9d3106

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The Agenda: What Every Business Must Do to Dominate the Decade PDF




by Michael Hammer : The Agenda: What Every Business Must Do to Dominate the Decade

ISBN : #1400047730 | Date : 2003-04-22

Description :

PDF-647f2 | New rules for the new game:the ideas that every business needs to win in the customer economyIn The Agenda, Michael Hammer shows companies how to prosper in today’s world of slow growth, fierce competition, and enormously powerful customers. The winners in this extraordinarily difficult environment—companies like IBM, Duke Power, Progressive Insurance, and GE—succeed through superior operati… The Agenda: What Every Business Must Do to Dominate the Decade


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The Agenda: What Every Business Must Do to Dominate the Decade by by Michael Hammer

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Quickly Grow Your Accountancy Practice PDF B64855b44

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How to Quickly Grow Your Accountancy Practice: By Acquiring and Keeping the Clients You Really Want PDF




by Steve Hackney : How to Quickly Grow Your Accountancy Practice: By Acquiring and Keeping the Clients You Really Want

ISBN : #0956790704 | Date : 2011-02

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PDF-13f6c | … How to Quickly Grow Your Accountancy Practice: By Acquiring and Keeping the Clients You Really Want


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How to Quickly Grow Your Accountancy Practice: By Acquiring and Keeping the Clients You Really Want by by Steve Hackney

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Summary Marketing Review Analysis Sernovitzs Ebook PDF B9a580ef3

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Summary: Word of Mouth Marketing: Review and Analysis of Sernovitz’s Book PDF




by BusinessNews Publishing : Summary: Word of Mouth Marketing: Review and Analysis of Sernovitz’s Book

ISBN : # | Date : 2014-11-12

Description :

PDF-559ac | The must-read summary of Andy Sernovitz’s book: “Word of Mouth Marketing: How Smart Companies Get People Talking”.This complete summary of the ideas from Andy Sernovitz’s book “Word of Mouth Marketing” shows how this type of marketing isn’t really about the marketers, or even marketing itself. It’s all about creating happy customers and making them your best advertisers. In his book, the author ex… Summary: Word of Mouth Marketing: Review and Analysis of Sernovitz’s Book


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[Pub.55Xyi] Summary: Word of Mouth Marketing: Review and Analysis of Sernovitz’s Book PDF | by BusinessNews Publishing


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Get Name Rules Create Great PDF C886a959a

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Get a Name!: 10 Rules to Create a Great Brand Name PDF




by Jacky Tai : Get a Name!: 10 Rules to Create a Great Brand Name

ISBN : #9812618465 | Date : 2009-03-31

Description :

PDF-58c95 | So many companies and brands out there in the market, it will be impossible to stand out without a great name. Just imagine, there are already more than 150,000 companies operating in a small country like Singapore. How will your brand stand out if it doesn’t have a great name? Finding a great name is also no longer easy because of the proliferation of companies and brands in our society. Chances … Get a Name!: 10 Rules to Create a Great Brand Name


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Get a Name!: 10 Rules to Create a Great Brand Name by by Jacky Tai

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Marketing Management Strategy PDF 070f70fd3

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Marketing Management: AND Marketing Management and Strategy PDF




by Philip Kotler : Marketing Management: AND Marketing Management and Strategy

ISBN : #1405886455 | Date : 2007-10-04

Description :

PDF-56241 | … Marketing Management: AND Marketing Management and Strategy


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Marketing Management: AND Marketing Management and Strategy by by Philip Kotler

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Art of War Plus The Art of Sales PDF




by Gary Gagliardi : Art of War Plus The Art of Sales

ISBN : #1929194358 | Date : 2005-04-01

Description :

PDF-6bee8 | This was Gary Gagliardi’s first adaptation of Sun Tzu, written for the salespeople of his own software company that became one of the Inc. 500 fastest growing companies in America. The sales methods presented in this book follow Sun Tzu’s principles line by line, with the complete text of The Art of War on the left-hand pages, and the sales adaptation, The Art of Sales, on the facing right-hand pa… Art of War Plus The Art of Sales


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Art of War Plus The Art of Sales by by Gary Gagliardi

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Everydata Misinformation Hidden Little Consume PDF C886a959a

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Everydata: The Misinformation Hidden in the Little Data You Consume Every Day PDF




by John H. Johnson : Everydata: The Misinformation Hidden in the Little Data You Consume Every Day

ISBN : #1629561010 | Date : 2016-04-28

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PDF-2ffb4 | While everyone is talking about “big data,” the truth is that understanding the “little data”–the stats that underlie newspaper headlines, stock reports, weather forecasts, and so on–is what helps you make smarter decisions at work, at home, and in every aspect of your life. The average person consumes approximately 30 gigabytes of data every single day, but has no idea how to interpret it corre… Everydata: The Misinformation Hidden in the Little Data You Consume Every Day


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by Lois K. Geller : Customers for Keeps: 8 Powerful Strategies to Turn Customers Into Friends and Keep Them Forever

ISBN : #1580625614 | Date : 2001-12

Description :

PDF-e54e9 | Today’s retail marketplace is a vast sea of products, services, and wannabe brands. But even the catchiest slogans and biggest selections won’t capture the buyer’s loyalty if they don’t establish a personal “connection.” And there’s no closer connection than friendship. Author and entrepreneur Lois K. Geller has found a surefire way to raise your brand above the others. Her philosophy – so sim… Customers for Keeps: 8 Powerful Strategies to Turn Customers Into Friends and Keep Them Forever


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CIM Study Text International Marketing PDF 3e176ee90

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CIM Study Text: International Marketing Strategy PDF




by The CIM : CIM Study Text: International Marketing Strategy

ISBN : #0751740225 | Date : 1994-09

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CIM Study Text: International Marketing Strategy by by The CIM

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